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Launch & Visibility

Bookings & Conversion

Occupancy & Bookings

Distribution & Multi-platform

Reviews & Ratings

Launch & Visibility

Why your new Airbnb listing isn't getting booked, and the promotion most hosts skip

A new listing has no reviews and no booking history, which is most of what Airbnb's search looks at. The new listing promotion is the fastest way out, and Airbnb's own numbers are bigger than most hosts expect.

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5 min

Bookings & Conversion

Airbnb's new single service fee: what to do before 13 October

Airbnb is moving every host to a single 15.5% service fee. EEA hosts have until 13 October to adjust. Do nothing and you earn about 13% less per night.

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3 min

Launch & Visibility

Airbnb's Housing Accelerator: what it is, and what it means for you

Airbnb is committing USD 250 million to building more homes. Here is what the Housing Accelerator contains, and why it changes nothing on your listing.

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4 min

Reviews & Ratings

Guest favorite vs Superhost: what each one actually measures

Two badges, two different systems. One judges you, the other judges the listing, and only one of them is something guests can search by.

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3 min

Reviews & Ratings

Three things quietly dragging your Airbnb rating

Most rating problems are not a hospitality failure. They are two or three small things repeating across months of stays, and they are genuinely hard to see from the inside.

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3 min

Bookings & Conversion

Airbnb non-refundable rates: how they work, and when they are worth it

Airbnb lets you offer guests a discount in exchange for giving up their right to cancel. Here is how the option works, what it protects, and how to decide whether it belongs on your listing.

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5 min

Bookings & Conversion

How to take Airbnb photos that book, with just your phone

You don't need a professional photographer to get great listing photos. You need better light, a tidier room, and five minutes of planning before you pick up your phone. Here's the whole process.

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6 min

Bookings & Conversion

What Is a Good Airbnb Conversion Rate?

How to read your Airbnb conversion rate, what good looks like against similar listings, and what to fix when guests view but do not book.

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4 min

Launch & Visibility

Airbnb's direct booking links: a lower fee when you bring the guest

Airbnb is testing a new feature with a small group of hosts. Most hosts do not have it. Here is what it is, in plain terms, and what to do whether you are in the test or not.

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3 min

Launch & Visibility

Airbnb's Top-rated guests discount: how it works, blackout dates, and why it looks like the start of a loyalty program

Airbnb now lets hosts give 15% off to guests rated 4.8+ with 3+ reviews, in exchange for better ranking with those guests. Here is what the pilot data shows, how blackout dates let you protect peak nights, how the discount stacks, and why it looks like the first piece of an Airbnb loyalty program.

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11 min

Bookings & Conversion

Instant Book on Airbnb: the lever most hosts switch off, and when that costs you

Turning Instant Book off feels like taking control. Across a portfolio it can quietly suppress the whole book. Here's what the setting actually does, when off is defensible, and how to keep control without paying for it in bookings.

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6 min

Occupancy & Bookings

The highest Airbnb occupancy rates by city, and why the benchmark can mislead you

Everyone wants to know which cities post the highest Airbnb occupancy, hoping for a number to aim at. The honest answer: a city average is an average of averages, and chasing it can point a good operator at exactly the wrong fix.

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6 min

Distribution & Multi-platform

Vrbo vs Airbnb for hosts: what carries over, what resets, and why listing on both isn't set-and-forget

Adding Vrbo to your Airbnb listings looks like free demand. It is real demand, but almost nothing you built on Airbnb comes with you. Here's what transfers, what resets to zero, and why cloning the listing across is the expensive mistake.

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7 min

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